
Collaboration is thought to be the exchange of ideas and sharing of resources, formally or informally, to achieve a goal that one person alone could not achieve. Of course, some people, haunted by nightmarish tales of experiences of "design by committee," may be less than comfortable with the concept. So, to give you a better sense of how it works (and help you get your clients on side), we lay down a few principles that challenge commonly held beliefs:
Great ideas seldom leap fully formed from the mind of a single creator
When creative sparks fly between people with differing perspectives, each person makes connections they hadn't before considered. Their habitual ways of thinking are broken, and new avenues of possibility open up. It's synergy at work. Even Thomas Edison, who created over 400 patents in six years and whose name evokes individual brilliance, worked with a team of 14.
Collaboration does not mean attending a meeting
While 11 million formal meetings occur daily across the United States, studies estimate that 50% of this time is wasted and 91% of busy professionals admit to daydreaming during them. Conversely, informal conversations at work, traditionally considered "wasted time," can actually be fertile sites for collaboration. The bottom line? Productivity and creativity can't always be scheduled.
Collaboration can happen anywhere with anyone
It's not about management getting everyone "on the same page,"coordinating tasks and dividing labor to get the job done more efficiently. Rather it's an exercise in sharing ideas that come from different points of view. Collaboration can occur between people of different departments or even organizations; one needn't be a member of a designated "team" to make a valuable contribution. It can happen in the cafeteria, online, in the hallway, or even on your way to the printer, when something on a white board or screen inspires you to step in to share your insights. Creative collaboration, then, is an organic process, one that can't be prescribed or predicted.